Backed by 9 Years of PR Success, This Proven LinkedIn Formula Turns Media

Visibility Into a Business Growth Machine.

Learn How I Used LinkedIn to Secure 3,000+ Media Features, Attract 100+ High-Paying Clients, and

Be Called the ‘Queen of Thought Leadership’

Without Chasing Journalists, Hiring Expensive PR, or

Wasting Hours on Content.

Turn Your Expertise into Industry Authority:

A Proven Formula to Get Featured, Get Noticed, and Get Paid.

Make sure the sound is on..

— Your Expertise Deserves to Be Seen. Let’s Map Out Your Visibility Strategy, Apply

for Your Thought Leadership Accelerator Call Now —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought Leadership Formula

My Clients have Earned Coverage In

These Founders Were Once Invisible in Their Industry, Now They’re the Experts Journalists, Clients, and Event Organizers Seek Out.

— Join These Experts and Start Get the Recognition You Deserve —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

If You’re Not Owning the Conversation in Your Industry, Someone Else Is And They’re Getting the Clients, Media Features and Opportunities

That Should Be Yours.

You’ve put in the work. You’ve built something incredible. But when it comes to visibility, no one is paying attention.

Meanwhile, you see others, some with less experience, getting media features, LinkedIn traction, and high-value opportunities that should be within your reach.

And the frustrating part? You’ve tried to fix it.

How Most People Try to Build Visibility

But Fail

Posting on LinkedIn, but struggling to gain traction.

Sending PR pitches, but getting ignored or ghosted.

Spending hours on content, but it’s not leading to real business growth.

Hoping to be “discovered”, while competitors control the industry narrative.

Hiring PR agencies, but seeing no measurable ROI.

Does any of this sound familiar?

Why This Isn’t Working

And Never Will

Here’s the hard truth: Visibility isn’t luck, it’s strategy.

Journalists, event organizers, and high-value clients aren’t looking for you, they’re paying attention to the people who position themselves correctly.

PR agencies charge thousands per month but don’t teach you how to sustain visibility.

Most thought leadership strategies are vague or reactive, not structured and repeatable.

The best-known expert gets more business, not the best expert.

So, the real question is: What if you had a step-by-step system to control your visibility, instead of leaving it up to chance?

That’s exactly what we’ll map out in your Thought Leadership Accelerator Call.

— If you keep waiting, others will keep getting the press, clients, and

credibility that should be yours. Let’s change that, apply now —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

The Hidden Reason You’re Not Getting Featured

And It’s Not What You Think

Why Brilliant Experts Stay Invisible

You’ve built a successful business. You have real expertise. You’ve helped clients, delivered results, and created something meaningful.

So why isn’t your name showing up in industry conversations?

Because visibility isn’t just about what you know, it’s about how you position yourself.

Right now, journalists, event organizers, and high-value clients don’t see you as an obvious choice. And it’s not because you aren’t good enough, it’s because:

You’re waiting for permission to be seen, instead of claiming your space.

You assume media features are for “bigger” names, so you don’t put yourself forward.

You downplay your expertise, thinking you need to be more successful before you get featured.

You focus on adding value but hesitate to promote yourself as the industry leader.

Meanwhile, others, some with less experience than you, are owning the conversation.

Why? Because they’ve positioned themselves as media-worthy, even when they weren’t “the biggest” name in their industry.

The Visibility Shift: Stop Thinking Like a Business Owner & Start Thinking Like a Thought Leader

The difference between those who get featured and those who stay overlooked isn’t experience, talent, or even connections.

It’s positioning.

The people getting booked for media appearances, speaking gigs, and high-value opportunities understand one thing most entrepreneurs don’t:

They don’t wait to be chosen. They position themselves as the obvious choice.

And that’s exactly what I’ll help you do in your Thought Leadership Accelerator Call.

— Your expertise isn’t the issue, it’s how you’re positioned. Let’sunlock your

media credibility and authority together —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

Introducing the Thought Leadership Program:

The Proven System for Visibility & Authority

You don’t need more "PR tips." You need a structured system, one that positions you as the go-to expert in your field and makes high-value opportunities come to you.

That’s exactly what the Thought Leadership Program is designed to do.

Inside, I teach a step-by-step framework that helps founders go from industry best-kept secret to sought-after expert, without chasing journalists or wasting hours on content that doesn’t convert.

How It Works:

The Thought Leadership Formula

This isn’t just about getting a few press mentions. It’s about building a long-term authority engine that attracts clients, partnerships, and speaking opportunities.

Here’s how we do it:

STEP one

Get Credible

Discover your credibility markers (so you know exactly why the media should feature you).

Build your media toolkit (so journalists and event organizers take you seriously).

Create a powerful LinkedIn presence that backs up your authority.

STEP two

Get Visible

Identify your best story angles, so you stand out in a crowded market.

Craft magnetic media pitches that get responses.

Implement LinkedIn content strategies that drive inbound opportunities.

STEP three

Grow & Leverage

Convert media buzz into business growth.

Learn how to repurpose press features to build engagement and credibility.

Use LinkedIn to turn visibility into clients, partnerships, and speaking invitations.

This isn’t just PR. This is a business growth system that keeps working for you, long after the press feature is published.

What Makes This Different from Anything Else Out There?

Here’s what included

A lot of PR advice leaves you guessing, or worse, forces you to rely on expensive agencies that don’t teach you how to maintain your own visibility.

This isn’t just PR. This is a complete, sustainable visibility system designed specifically for founders.

When you join the Thought Leadership Program, you’ll get:

Section 01 :

A Complete, Proven Thought Leadership Funnel – A step-by-step roadmap to secure media features, dominate LinkedIn, and convert visibility into leads, partnerships, and revenue.

Section 02 :

Group Coaching Calls (1-2x per Week) with Direct Expert Support – Unlike most programs that leave you figuring things out alone, you’ll join high-impact live coaching sessions where you’ll receive guidance, real-time feedback, and proven strategies to help you execute effectively.

Section 01 :

A Complete, Proven Thought Leadership Funnel – A step-by-step roadmap to secure media features, dominate LinkedIn, and convert visibility into leads, partnerships, and revenue.

Section 02 :

Section 03 :

Customized LinkedIn Authority Plan – Learn exactly how to structure your content, optimize your profile, and build high-impact engagement to position yourself as the go-to expert.

Section 04 :

Press Pitching System with Templates – No more guessing how to reach out to journalists. Get proven scripts and templates that have landed 3,000+ media features, so you can confidently secure press coverage.

Section 05 :

Expert-Led Media Training – Learn how to speak the language of journalists, craft compelling pitches, and make it easy for the media to say YES to featuring you.

Section 06 :

LinkedIn Content Strategy That Feeds Media & Clients – Your LinkedIn content will be directly tied to your thought leadership strategy, so your posts turn into press features, speaking invitations, and business opportunities.

Section 07 :

Application & Positioning Blueprint – Get the exact framework for qualifying, attracting, and securing high-value clients who see your expertise as the solution they need.

Section 08 :

Business Growth & Monetization Strategy – Learn how to turn credibility into cash, converting media attention into real revenue without sounding "salesy" or gimmicky.

Section 09 :

Exclusive Community & Networking Opportunities – Surround yourself with other ambitious founders who are also building their thought leadership, where support, collaborations, and new opportunities come naturally.

SECTION 03 :

Customized LinkedIn Authority Plan – Learn exactly how to structure your content, optimize your profile, and build high-impact engagement to position yourself as the go-to expert.

SECTION 04 :

SECTION 05 :

Expert-Led Media Training – Learn how to speak the language of journalists, craft compelling pitches, and make it easy for the media to say YES to featuring you.

SECTION 06 :

SECTION 07 :

Application & Positioning Blueprint – Get the exact framework for qualifying, attracting, and securing high-value clients who see your expertise as the solution they need.

SECTION 08 :

Business Growth & Monetization Strategy – Learn how to turn credibility into cash, converting media attention into real revenue without sounding "salesy" or gimmicky.

SECTION 09 :

Exclusive Community & Networking Opportunities – Surround yourself with other ambitious founders who are also building their thought leadership, where support, collaborations, and new opportunities come naturally.

This is more than just media training. It’s the complete visibility system that turns media attention into a business growth machine.

Where This Starts for You:

The Thought Leadership Accelerator Call

Before you decide if the Thought Leadership Program is the right fit, let’s take the first step together.

In this no-pressure, high-value strategy session, we’ll:

Assess your current credibility markers, so you know exactly how journalists & industry leaders see you.

Map out your personalized visibility roadmap, so you have a clear action plan for getting featured

Pinpoint the fastest path to securing your first (or next) media feature, even if you’re starting from scratch.

Show you how this connects to long-term authority building, so visibility fuels business growth, not just exposure.

There’s no commitment, no sales pressure, just a real strategy session to help you start positioning yourself for media success.

If you’re ready to take control of your visibility and stop leaving media opportunities on the table, this session is for you.

— You don’t need to figure this out alone. This session is your first step

into a proven visibility system designed for industry experts like you —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

The First Step to Getting Featured & Growing Your Authority

(Includes Exclusive Media & Podcast Database)

Let’s be real.

You don’t need another "PR tip."

You don’t need generic advice on "building a personal brand."

You need a clear, customized roadmap, one that puts you in control of your visibility.

That’s exactly what we’ll create together inside the Thought Leadership Accelerator Call.

This isn’t a vague "chat about PR." It’s a real strategy session designed to give you actionable clarity on:

What’s keeping you invisible right now, and how to fix it.

Your unique credibility markers, so journalists and industry leaders take you seriously.

The fastest way to get featured, without spending hours pitching or posting randomly.

How to turn media attention into business growth, so visibility actually moves the needle.

Meanwhile, others, some with less experience than you, are owning the conversation.

Why? Because they’ve positioned themselves as media-worthy, even when they weren’t “the biggest” name in their industry.

By the end of this session, you’ll have a personalized visibility roadmap, one you can start implementing immediately.

No pressure. No commitments. Just a clear plan to help you start getting featured.

Bonus: The Exclusive Media & Podcast Database (Yours to Keep!)

To make this even easier, when you book your session, you’ll also get:

The Exclusive Media & Podcast Database – A hand-curated list of top podcasts and media outlets actively looking for expert guests like you.

This is the same resource my clients inside the Thought Leadership Program use to land their first (or next) major media features.

But here’s the real value:

Most people take a list like this and don’t know what to do with it. That’s where this session comes in.

I’ll show you exactly how to:

Identify the best opportunities for your expertise.

Craft an outreach approach that actually gets responses.

Leverage each appearance to build momentum (so it’s not just a one-time win).

This database is yours, whether or not we work together beyond this session.

Who This Is For

(And Who It’s Not For)

This Isn't For You If

You’re looking for a PR agency to do everything for you.

You want overnight success without putting in the effort.

You’re not serious about growing your visibility & influence.

This For You If

You’re great at what you do but struggle with visibility.

You’re tired of watching less-experienced people get the press & authority that should be yours.

You’re ready to take control of your visibility without relying on expensive PR firms.

You want a real strategy that connects PR, LinkedIn, and business growth.

If you’re here, chances are you’re already the expert. Now, it’s

time to make sure your industry knows it.

— This isn’t just a strategy session, it’s a roadmap to making sure journalists, clients, and

industry leaders recognize your authority. Apply now to get started —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

More Founders Who Took the Leap, And

Saw the Results

This Isn’t Just PR. This Is Authority Building That Lasts.

Why These Founders Succeeded

And How You Can Too

The reason these founders succeeded isn’t because they got lucky.

It’s because they followed a structured visibility system inside the Thought Leadership Program, the same system you’ll get a preview of inside your free session.

They didn’t:

Wait to “get discovered.”

Waste time guessing how to pitch media.

Rely on a PR agency to do it for them.

They took control of their visibility, and now, they own their space in their industry.

Are you ready to do the same?

— The only difference between these founders and where you are now? They took

action. Book your session and take control of your visibility. —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

I Don’t Want to Be Pressured Into a Sales Pitch…

Good. Because that’s not what this is.

This isn’t a pushy sales call, it’s a real strategy session. If I believe you’re a great fit for the Thought Leadership Program, we’ll talk about it. If not, you’ll still walk away with a roadmap to start getting featured immediately.

No pressure. No obligation. Just clarity.

Your Competitors Aren’t Waiting, So Why Are You?

Every Day You Wait, Someone Else Is Claiming the Spotlight You Deserve

Right now, someone in your industry is getting booked for media features, podcast interviews, and speaking opportunities that should have your name on them.

They’re not better than you. They don’t have more experience. They’ve just positioned themselves to be seen.

That’s what this session will help you do.

Because the truth is, visibility isn’t something that happens to you, it’s something you create.

The only question is: Are you ready to take control of it?

What Happens If You Don’t Take Action?

Let’s be real, nothing changes.

You keep watching others get the recognition you know you deserve.

You stay stuck trying to “figure out PR” on your own.

You lose potential clients, partnerships, and industry influence, simply because the right people aren’t seeing you.

On the other hand, what happens if you take action?

You finally have a clear roadmap to getting featured.

You position yourself as the go-to expert in your industry.

You start attracting high-value media opportunities & business growth.

You already know visibility is the missing piece. The only thing

left is to take the first step.

— Claim Your Free Session + Bonus Database Today Before Someone Else Takes It —

Spots are limited. We review every application manually to ensure fit.

— Claire Mason, Publicist & Creator of the Thought

Leadership Formula

Results and outcomes shared by CLAIRE MASON – FOUNDER’S THOUGHT LEADERSHIP FORMULA™, hellospotlight.co, any of its subdomains, clairemason.co, and any affiliated partners (collectively, “CLAIRE MASON – FOUNDER’S THOUGHT LEADERSHIP FORMULA™”) are intended to represent what is possible through strategic visibility, thought leadership development, and earned media positioning. The testimonials and case studies presented reflect real experiences from past clients but are not guarantees of future performance or results.

Success varies significantly and depends on multiple factors including your clarity of messaging, media positioning, content quality, consistency of execution, professional experience, audience engagement, and broader market conditions. Individual results will always differ.

CLAIRE MASON – FOUNDER’S THOUGHT LEADERSHIP FORMULA™ provides training, coaching, and media strategy support. We do not offer financial, legal, or medical advice, nor do we promise specific media placements or financial outcomes. You are solely responsible for your actions, decisions, and the evaluation and application of our content and services. Participation in this program should be based on your own due diligence.

By using our services, you agree that CLAIRE MASON – FOUNDER’S THOUGHT LEADERSHIP FORMULA™ is not liable for your results, and you accept full responsibility for your progress, outcomes, and use of any strategies or materials provided. Please review our full Terms & Conditions for further information on disclaimers, limitations of liability, and use of our intellectual property.

This site and its content are not part of, affiliated with, endorsed by, or sponsored by Facebook™, Instagram™, Meta™, LinkedIn™, or any other social media platform. Any references to advertising, visibility, or platform-specific strategy are based on professional experience and are not representative of any partnership or endorsement by those companies. All trademarks and intellectual property referenced belong to their respective owners.